Company News

Hair Apparent

Dermstore adds new hair care lines; part of growth strategy.

Author Image

By: Christine Esposito

Editor-in-Chief

Dermstore is building its hair care stable. The online reatiler is the exclusive stockiest for TextureTame, a permanent, at-home, anti-frizz smoothing treatment, and it is the first US retailer to debut a new hair straightening device from DAFNI.   “We've worked diligently to become our customers' most trusted resource for innovation, and it's critical to our strategy to be first-to-market with products that are shaping the future of beauty and self-care,” said Jani Fr...

Continue reading this story and get 24/7 access to Happi for FREE


Already a subscriber? Sign in

Keep Up With Our Content. Subscribe To Happi Newsletters